Rick Segel is a retail consultant and internationally award-winning speaker. Author of best-selling retail how-to-book Retail Business Kit For Dummies and many other books and videos, Rick is also the featured on-line marketing expert for Staples and the author of Retail Store Assessment Survey developed for Microsoft.  
 

Rick Segel Presents
THE MANUAL ON

  
   

7-DAY Email Minicourse
 "The Art of Running A Sale"
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How To Run A Sale
What if you had a sale and nobody came?

Sadly, for many retailers, this is not a rhetorical question. Too many times store owners have sales events only to discover:

  • Low turnout: Not enough customers show
    up to justify all your time and effort!
  • Customer apathy: Your deals don’t attract
    any customer interest
  • Too much competition: You don’t stand out
     from the other stores in your area -- and
     we won’t even talk about the internet!

There’s no hiding it: Promotional techniques that used to draw in the crowds of eager shoppers just aren’t effective anymore.
  

Step-By-Step Approach To Running a Sale
Double and Triple Your Sales Results
Create a Customer Buying Frenzy
Generate positive word of mouth buzz around your store
Help solve that slow-moving inventory problem
Improve employee morale
What can you do?

Solve your retailing problems with Rick Segel’s How To Run A Sale!

  • Never again will you have a lackluster sale!
  • Never again will customers look at your prices and say “So What?”
  • Never again will you be indistinguishable from the masses of competing retailers!

A truly comprehensive guide, How To Run A Sale tells you everything you need to know. Packed with proven attention-getting strategies, this guide walks you through the entire sales process, from planning the perfect promotion to creating advertising that’ll get the crowds talking. Learn how to pull in more customers than you ever dreamed possible -- and the secret combination of sales technique, product selection, and pricing strategies to send them away smiling!

How do we know that the techniques in How To Run A Sale work? How can we be sure that this book will help you start improving your sales promotions from day one?

Because Rick Segel knows what he’s talking about. For over 25 years, he ran one of the most successful independent women’s apparel stores in the hyper-competitive New England market. He was so good at it that he became the expert when Staples and Microsoft wanted retailing advice. They believe his techniques can help them -- and they can help you too!

Don’t believe it?

Success is closer than you might think. With a little creative thinking and How To Run A Sale, you can create the promotional events that draw in the crowds and get them buying.

Rick’s so committed to the independent retailer, he’s priced How To Run A Sale far lower than you might expect. In fact, if the techniques in this book help you improve your performance at just one sale, it’s more than likely that you’ll recoup the entire cost of How To Run a Sale. You’ll reap all of the benefits of Rick’s expertise -- for free!

Supplies of this power pack of sales strategies and promotional techniques are limited. So act now.

Order today and we’ll even throw in the following bonuses:

The Complete Step By Step Guide "The Manual on How To Run A Sale" shipped to your door
The 5,000 Best Sale & Promotional Names & Ideas Ever Compiled! Book shipped to your door
All 7 Days of the Audio Course sent to your email today
2 Bonus Minicourse Chapters not included in the minicourse and unavailable anywhere else delivered to you today

    $195 while supplies last

    Satisfaction Guaranteed!